Go for Connection, Not Perfection

I see a lot of professionals who confuse the purpose of proposals and presentations. Proposals are for laying out all the details, getting everything perfect. Presentations are not. Presentations—whether they are in person, remote, one to one or one to many— are about connection, not perfection. True influence begins with an emotional connection, not intellectual perfection. If you go for perfection you will miss the emotional connection every time. Perfection has its place—in proposals. But presentations have a different function and … Continue reading